Bachelor

This course focuses on productive strategies for academic writing and research in Business and Economics. You will use the central features of academic writing in your own texts and explore the uses and advantages of, for example, academic style or textual elements of academic writing in Business and Economics. You will work with research strategies in practical assignments aimed to allow you to engage with research contexts and questions in your discipline. Your own developoment as an academic writer and researcher will be central to our approach in the class. As a unique feature of this class, your assignment writing will be supported by two in-class writing consultants. As your fellow students, they share your perspective on studying and have been specifically trained by the Viadrina Writing Centre to support your writing process and to provide peer feedback. Please read the course information with more details on the two groups in the "news and course info" section before registering for a group.

Data is everywhere. The seminar “Becoming Fluent in Data” brings data and statistics to life. The course introduces all the basics from scratch. You go from zero you hero in data analysis and data science and will become data fluent and learn major skills that you can use in your academic and business career. We will touch on a lot of different data types, e.g. tabular data, web data, text data, geo data, time data and analyses via visualizations, formulas and models. 

This course looks at the main concepts of supply chain management, in particular the problems and solution approaches for internationally active companies and their cooperation with suppliers and customers. The main tasks of supply chain management as a coordination point between a company's internal departments and its contractual and cooperation partners are analyzed and management strategies are developed. Topics covered in this course are: Introduction to Supply Chain Management Inventory Management and Risk Pooling Network Planning Bullwhip-Effect and Supply Chain Integration Distribution Strategies and Strategic Alliances Flexibility & Risk Management Sustainable Supply Chains & Recent Trends Learning outcomes: Knowledge and understanding of the basic concepts of supply chain management. Expertise in management methods for supply chains Expertise in analyzing and evaluating supply chains The course is structured in 6 weekly units. Some introductory basics and simple tutorials and case studies are provided online for self-study. Advanced topics and the broader context will be discussed in classroom. Participation in the classroom meetings is strongly recommended, because many relevant topics will be discussed there.   The weekly schedule of the course is as follows: Wednesday (starting October 16th): 11-13 and 14-16: Lecture in classroom GD Hs1; Tuesday (starting October 22nd)  14-18: Exercise in classroom GD Hs8 . The grading is based on the best 3 out of 5 weekly tests and a 90 min. exam during the exam week. The weekly test will take 15 minutes and will be as written test at the beginning of the lecture. For each test you can gain 15 points. The final test will be 65 points worth. So the maximum you can reach is 110 points. A minimum of 15 points for the weekly tests and 25 points for the final test are necessary to pass the course. 

Description: This three-week intensive course is designed to explore the unique challenges and opportunities related to innovation, strategy, and marketing in the context of Latin America (LATAM). Students will gain insights into the region's business landscape and propose strategies to navigate the specific market dynamics of LATAM while harnessing innovation. The course "Doing Business in Latin America: Integrating Innovation, Strategy, and Marketing in LATAM" is offered by a visiting professor from our partner university in Cali Colombia in a 3-week block. Therefore, some advance planning is necessary for the course planning: The registration deadline for the course is 31.10.2024. Please register for the course in the Moodle portal. It is expected by our guest professor that the students are present at the course dates. Students who register for the course but do not attend will receive a 5.0 in the viaCampus system. Learning objectives: By course completion, students should be able to: 1.                  To understand the fundamental concepts of innovation, business strategy, and marketing. 2.                  To explore the synergy and interdependence of these three areas. 3.                  To develop the ability to apply innovative thinking within the context of strategic decision-making and marketing in LATAM.